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Little-known, Big Impact: Uncommon Job Titles on the Corporate Ladder

Managing partner, senior vice president, chief accountant — these are some positions in a corporate structure that graduating students have heard of and are likely gunning for in their first five years as working adults. However, several positions in the job ladder that have good benefits and stability are often overlooked in favor of the …

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SEO Mistakes That You Should Have Stopped Making Years Ago

Any competent SEO expert will tell you that SEO has and will always be a moving target. Google and other search engines constantly update the way they determine search engine rankings in response to people’s technical and behavioral shifts online. That said, if you’re still making these SEO mistakes this New Year, it’s time to …

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Personal Online Museum: How to Channel Your Inner Visual Storyteller Through Instagram

With almost 99 million followers, National Geographic’s Instagram account produces the best photos – partly due to the best of the best photographer-contributors they have, and partly because each of their photos come with stories. Now, while you may not yet have the artistic abilities of NatGeo’s professional photographers or even the unique vintage perspective …

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Online Marketing and its advantages

Modern Methods to Get the Most Out of Your Online Marketing Campaigns

With the advent of social media and other websites catering to people’s interests and enlarging the reach of their connections, the Internet has become an integral part of our lives, whether it’s for work or play. Seize these opportunities by improving your business’ web marketing campaigns and online promotional drives. On that note, here are …

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Marketing Mistakes Unsuccessful Chiropractors Repeatedly Do

Many Arizonian chiropractors don’t succeed not because of incompetence but rather due to poor marketing. You may not choose your career for the money, but at the end of the day, your practice is still a business. Without attracting new clients and retaining existing ones, you’re likely to contend with chronic cash-flow problems to the …

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Social Media Influencers: Personal Advertising in the Age of Social Media

In the age of social media, advertising is no longer just a giant billboard on the side of the highway. Businesses are paying a lot of money to have their ads at the top of your search results, on promoted Tweets as you scroll, and between Instagram Stories. What’s changed also is not just where …

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